Mandate:
Adapting and introducing an Asian manufacturer’s new smart-home product line to the European market

Client:
An Asian ODM manufacturer, with US$32 billion turnover

Measures:

  • Adapted the product portfolio to the European market

  • Developed an implementation strategy and agreed it with the manufacturer

  • Identified and obtained required certificates, licenses, and operating instructions

  • Organised trade fair appearances and arranged press work for relevant publications

  • Conducted technical, commercial and logistical implementation

  • Set up and trained hotline support including on international telephone numbers

Success:

  • Sales launch in Germany in January 2018 after 6 months’ preparation time
  • Extension to UK and France in April 2018
  • Agreed a new standard for signal transmission with the manufacturer

Contact:

Frank Redmer

57, rue de la Gare
6440 Echternach
Luxemburg

+352 621 308 752
frank.redmer@via-momentum.com