Mandate:
Adapting and introducing an Asian manufacturer’s new smart-home product line to the European market
Client:
An Asian ODM manufacturer, with US$32 billion turnover
Measures:
Adapted the product portfolio to the European market
Developed an implementation strategy and agreed it with the manufacturer
Identified and obtained required certificates, licenses, and operating instructions
Organised trade fair appearances and arranged press work for relevant publications
Conducted technical, commercial and logistical implementation
Set up and trained hotline support including on international telephone numbers
Success:
- Sales launch in Germany in January 2018 after 6 months’ preparation time
- Extension to UK and France in April 2018
- Agreed a new standard for signal transmission with the manufacturer
Contact:
Frank Redmer
57, rue de la Gare
6440 Echternach
Luxemburg
+352 621 308 752
frank.redmer@via-momentum.com