Analysis of potential sales of big data services for a Polish mobile network operator

Telecommunications, Polish mobile network operator with € 3 billion annual turnover


  • Co-ordinated the consulting project with the client: background, goals, methods, project team and project plan

  • Conducted individual interviews with internal stakeholders and potential clients

  • Prepared case studies on big data services offered by the world’s leading mobile network operators

  • Prepared revenue forecasts for big data services in Poland in the crowd analytics and mobile advertising categories

  • Developed specific recommendations for the client’s market launch of big data services

  • Produced the report in two versions: an executive summary (10 pages) and a full version (75 pages)

  • Presented the report in a half-day workshop


  • The report gave the client an overview of the strategies and offerings of the world’s leading mobile network operators in the area of big data
  • The client received a sales forecast for the Polish market, which enabled it plan a new service initiative and to prioritise it over other service launches
  • Our recommendation enabled the client to adopt, at management level, goals and a strategy for implementing selected big data services


Arndt Mitwer

Krysshammarvägen 38 lgh 1801
171 57 Solna

+46 (0) 739 200 865