Mandate:
Development of an international sales structure for mobile navigtion devices and Navigation Apps in EMEA
Client:
Consumer electronics, private equity portfolio company, with € 200 million in sales
Measures:
Established an international business development structure and allocated countries to business development managers (BDMs)
Developed, managed and motivated a 50-person sales organisation in EMEA
Developed and applied market entry studies depending on market size, development costs, business opportunities and profitability per country
Searched for and selected relevant sales channels and sales intermediaries
Searched for selected and recruited personnel in the respective countries in EMEA
Personally involved in discussions and negotiations with key customers
Developed the company into the stable number 2 in Europe
Was a key person in the M&A process
Success:
Increased market share 2008:
Germany
EU
Increased turnover 2008:
Increased market share 2011:
Germany
EU
Increased turnover 2011:
Contact:
Frank Rammin
Marienstrasse 8
40764 Langenfeld
Deutschland
+49 (0) 172 / 977 0172
Frank.Rammin@via-momentum.com