Develop a strategic communication concept for rebranding and positioning an international corporation and positioning its reorientation with internal and external stakeholders

A market leader in utilities and manufacturing


  • Developed target group specific communication materials

  • Produced the core messages

  • Conceived visual and textual content

  • Produced adaptions for international implementation in 6 languages

  • Identified relevant business and industry events worldwide

  • Placed speakers to raise awareness and convey key messages

  • Placed the topic in the business and trade media


  • Achieved simultaneous international roll-out
  • Achieved new positioning within 3 months, with high acceptance by stakeholders on the global market


Joerg Hage

Am Roten Kreuz 19
40667 Meerbusch

+49 (0) 151 573 918 61